The do not fold down like umbrellas, the detachable assembly, The speedring is separate from the stripbox, two bag folded package Easy to store
Godox Softbox is inside and outside two layers of diffusers a black honeycomb grid also removable. hence you can get multiple options for lighting contrast, giving you better even lighting.
An internal & an external diffuser (both removable) for versatility in refining the hard/soft ratio of flash light.
Softbox is easily assembled using the softbox “skin”, 8 flex rods and a speed ring for the flash head.
The large size of the softbox makes it desirable for fashion photography, portraits and medium to large sized product shots.